Brief Description of the E-cigarette and Vaping Market:



The global e-cigarette and vaping market is expected to grow at a significant rate during the forecast period between 2024 and 2031. In 2022, the market is growing at a steady rate and with the increasing adoption of strategies by key players, the market is expected to rise over the forecast period.



An electronic cigarette[notes] is an electronic device that simulates smoking tobacco. It consists of an atomiser, a power source such as a battery, and a container such as a cartridge or tank. Instead of smoke, the user inhales vapour.



Market analysis and insights: Global E-cigarette and Vaping Market



Due to the COVID-19 pandemic, the global e-cigarette and vaping market size is estimated to be worth USD million in 2022 and is forecast to reach an adjusted size of USD million by 2028 with a CAGR of percent during the review period. Fully considering the economic change by this health crisis, Mechanical E-cigarettes (Mods) accounting for Percent of the E-cigarettes and Vaping global market in 2021, is projected to be worth USD million by 2028, growing at a revised Percent CAGR in the post-COVID-19 period. While Online segment is revised at a Percent CAGR throughout this forecast period.



Key players in the global e-cigarette and vaping market include Sikary, MEMERSVAPE, Juul, Blu, etc.



Europe is the largest market with a share of around 50 percent, followed by North America with a share of around 45 percent.



In terms of product, rechargeable is the largest segment with a share of about 90 percent.

What are the factors driving the growth of the E-cigarette and Vaping Market?

Growing demand for below applications around the world has had a direct impact on the growth of the E-cigarette and Vaping

Online

Offline

What are the types of E-cigarette and Vaping available in the Market?

Based on Product Types the Market is categorized into Below types that held the largest E-cigarette and Vaping market share In 2024.

Mechanical E-cigarettes (Mods)

Rechargeable

Which regions are leading the E-cigarette and Vaping Market?

North America (United States, Canada and Mexico)

Europe (Germany, UK, France, Italy, Russia and Turkey etc.)

Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)

South America (Brazil, Argentina, Columbia etc.)

Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)

Although vaping is not completely free of health risks, in some countries, such as Sweden and the United Kingdom, it is accepted as a smoking cessation tool to reduce the harm of tobacco use. E-cigarettes do not contain tobacco, but most do contain nicotine - giving users who want nicotine a tobacco-free alternative to cigarettes.

In fact, the Centers for Disease Control and Prevention (CDC) states that e-cigarettes "have the potential to benefit adults who smoke", as long as they are not pregnant, if they switch completely from regular cigarettes to e-cigarettes.

In addition, the UK's National Health Service says that vaping is "substantially less harmful than smoking", but of course does not encourage students or people under the age of 18 to use e-cigarettes.

We've put together 10 key e-cigarette statistics to show you how e-cigarette use is growing in popularity both nationally and globally.

Key Takeaways

1. The U.S. is tied for the second most popular country for e-cigarettes, with use growing from 11% to 15% since 2020

(Source： https://www.statista.com/chart/30105/respondents-who-vape/ )

According to a Statista Consumer Insights survey of selected countries, 15% of American adults use e-cigarettes at least occasionally, tied for second place with Switzerland. However, Indonesia is clearly the most popular country for e-cigarette use, with around one in four respondents saying they use a vape pen or vaporiser.

The study surveyed between 1,000 and 9,500 adults aged 18-64 in each country.

Rounding out the top 10 are the UK and Canada tied at 13%, Italy and France tied at 9%, Germany at 7%, Brazil at 6% and Morocco at 2%.

This represents an increase of 4% for Americans by 2020, but a decrease of 4% in France, 1% in the UK and 2% in Germany.

2. In the U.S., e-cigarettes are more popular among young adults, with the 18-24 age group using vapes the most

(Source: https://www.cdc.gov/nchs/products/databriefs/db475.htm )

A study of vaping in America found that 11% of adults aged 18-24, or Gen Z, use a vape pen either "every day" or "some days". The third option on the survey was "not at all".

Among this age group of young people, vaping was more popular among men than women, with 11.6% of men using e-cigarettes at least some days, while only 10.3% of women did the same.

The second most popular age group was 25-44, with 6.5% of respondents vaping at least occasionally. Vaping was also more popular among men in this age group, and the gap was significantly wider - 7.9% of men used e-cigarettes compared to just 5.1% of women.

Meanwhile, only 2% of Americans aged 45 and over used e-cigarettes. Interestingly, this is the only age group where vaping was more prevalent among women - although only slightly. The survey found that 2% of women over 45 used vape pens at least some days, while 1.9% of men did the same.

3. The e-cigarette market is projected to generate a revenue of $26 billion in 2024

(Source:  https://www.statista.com/outlook/cmo/tobacco-products/e-cigarettes/worldwide )

The global e-cigarette market has been exploding for the past decade, and this trend is expected to continue. In fact, projections for the end of 2024 estimate the market will have grown by $10 billion since 2018, from $16 billion to $26 billion.

By 2025, it's expected the e-cigarette market will be worth $27.2 billion and that it will continue to grow to $29.3 billion by the end of 2028 at a compound annual growth rate (CAGR) of 3.06%.